Alter Ego Italy

Alcohol free ultra strong hold modelling gel that defines, moulds and adds movement to hair. Its transparent texture dries quickly without leaving residue, giving hair style and body.

Creates DISCIPLINED looks with MAXI shine.

There are times when it is impossible to exist without structure. Triple action: thickens, energizes, models. Creamy fibre carries out an adhering action to restore body and structure to fine hair in need of texture. Controls shape and gives medium hold.

Perfect for medium, medium-thick and stressed hair structures, restores hydration leaving hair soft and easy to manage during styling. Smoothes and softens the hair structure.

Effective anti-frizz and anti-humidity actions reduce frizzy volume to guarantee looks that are perfectly smooth and poker straight.

Tonic mousse with a remineralising action. Conditioning action on lenghts and ends. Cashmere effect. Controls oxidative stress & perfects the hair structure. 98% of natural origin ingredients.

Extra hold gel fluid Sculptex gel gives hair shine and makes them smooth. Perfect for wet-looks and defined hold. Helps to make messy look. Cannabis is complete source of proteins and rich in Omega 3 & 6, which conditions, hydrates and restores elasticity. Paraben free.

Spray conditioner for coloured hair Multi-active color protector seals and prolongs the intensity of cosmetic color. Leaves hair shiny and hydrated. Leave-in formulation. Ideal for all hair types. pH 6.0-6.5.

No-rinse two-phase treatment. The formula, rich inLychee extract, wraps the hair fibre making it easyto comb, silky, shiny and bouncy.