A luxurious, sulfate-free volumizing shampoo. “The Science of Skincare for the Hair” WHAT IT DOES Thickens hair from root-to-tip while protecting hair from color fade, daily stresses and future damage. WHAT ELSE YOU NEED TO KNOW Free of parabens, sulfates, synthetic dye, petro-chemicals, phthlates, GMOs and Tricolsan How to use Massage throughout wet hair and scalp. Rinse thoroughly. Repeat if...

A deeply reparative, paraben-free conditioner. “The Science of Skincare for the Hair” WHAT IT DOES • Restorative conditioner transforms severely damaged hair, intensely nourishing and repairing • Formulated with Strand-Building Proteins, which reconstruct each individual strand of hair from the inside out • Rebuilds and resurfaces, leaving hair strong, healthy, smooth, shiny and fully restored • Reduces breakage by 95%...

A sulfate-free, deeply reparative shampoo. “The Science of Skincare for the Hair” WHAT IT DOES • Restorative shampoo transforms severely damaged hair, intensely nourishing and repairing • Formulated with Strand-Building Proteins, which reconstruct each individual strand of hair from the inside out • Rebuilds and resurfaces, leaving strands strong, healthy, smooth, shiny and fully restored • Reduces breakage by 95%...

Alterna Caviar Anti-Frizz Conditioner 8.5 OzA frizz-controlling conditioner that nourishes, conditions and helps block humidity, leaving hair soft and smooth with over 80% less frizz for up to 72 hours.**Based on a clinical study, with use of CAVIAR Anti-Frizz Shampoo, Conditioner & Blowout Butter

Alterna Caviar Anti-Frizz Shampoo 8.5 OzA frizz-controlling luxe shampoo that gently cleanses while controlling the level of moisture in the hair. Strands are left smooth, with over 80% less frizz for up to 72 hours.**Based on a clinical study, with use of CAVIAR Anti-Frizz Shampoo, Conditioner & Blowout Butter

Alterna My Hair. My Canvas. Me Time Everyday Conditioner WHAT IT IS A gentle vegan moisturizing conditioner that enhances shine, adds smoothness & improves manageability. For most hair types. WHAT IT DOES • Daily vegan nourishing and hydrating conditioner • Enhances shine, improves manageability & smoothness of hair • Color Safe WHAT ELSE YOU NEED TO KNOW • Gentle and...

Alterna My Hair. My Canvas. Me Time Everyday Shampoo WHAT IT IS A gentle vegan moisturizing shampoo that enhances shine, adds smoothness & improves manageability. For most hair types. WHAT IT DOES • Daily vegan replenishing shampoo • Adds moisture to hair • Gently cleanses & hydrates • Enhances shine, improves manageability & smoothness of hair • Safe for color-treated...

Alterna My Hair. My Canvas. More to Love Bodifying Conditioner WHAT IT IS A vegan body enhancing conditioner that creates a foundation of fullness, texture & movement, without drying hair. For most hair types. WHAT IT DOES • Vegan body enhancing conditioner • Creates foundation of fullness, texture and movement WHAT ELSE YOU NEED TO KNOW • A vegan conditioner...

Alterna My Hair. My Canvas. More to Love Bodifying Shampoo WHAT IT IS A vegan body enhancing shampoo that creates a foundation of fullness, texture & movement, without drying hair. For most hair types. WHAT IT DOES • Vegan body enhancing cleanser • Creates foundation of fullness, texture and movement • Improves manageability, maintain's hair's natural smoothness, and boosts gloss